It can dry out the hair a little if used too often, so it is advisable to accompany it with a good conditioner or moisturizing mask. If your hair is not dyed or lightened, you probably won't notice any great benefits. 

This purple shampoo does a good job of neutralizing the yellow and orange shades in blond, discolored or wicked hair. After some uses, the color looks cooler and brighter. In addition, it cleans the scalp well and leaves a pleasant feeling of freshness.
It's a good option if you're looking to keep a nice blond without spending too much. Just use it sparingly to prevent your hair from feeling dry. 

L'Oreal Paris - estefanyd14 review for Elvive Colour Protect Purple Shampoo

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