This product helps heal and protect popped pimples/blemishes & conceals redness. I use to wear bb cream most days, but this does a better job of concealing redness from pimples & scars than bb cream, while still looking so natural. I put it all over in the images below, but I also just apply it to red spots sometimes. It is supposed to work for light-medium skin tones. Overall, this is one of my favorite products and if you need a redness concealing balm this is an affordable choice that works great! They also just came out with a jumbo size & a concealing balm in orange .