I was searching for a no-rinse makeup remover perhaps similar to a micellar water when I stumbled upon this makeup remover. I wanted to be able to remove my makeup after work without having to wash my face, and to save soap and water for my nighttime routine. This actually has the most interesting texture. It is somewhat thick like a serum, but goes on like an oil. At the same time, it not oily at all! You don't need to rinse off, so I would use a reusable cotton pad to wipe off. It didn't sting my eyes at all. I would definitely repurchase. Isn't it interesting that products in other parts of the world are so different from the ones in the US?