I've been a licensed cosmetologist for 22 years and can be a bit picky when it comes to shampoo and conditioner and love trying new lines, I was super excited to try the Nature Lab Tokyo Perfect Shampoo because I was also given the opportunity to try their Sake Scalp Rinse and hair refresher not to long ago and LOVED Those so much, so the minute I received the shampoo I immediately tried it, first let me say NatureLab Tokyo DOES SCENT RIGHT!!! They have the best scents in their line! I first saw the bottle and thought "oh that'll be gone in a few days with my teen girls" and was really shocked at how little you need to really wash your entire head thoroughly, only 2-3 pumps is plenty and it lathers beautifully, rinses easily and leaves your hair feeling clean without being stripped. This line really does hair products right!