This is a clean, plant-based mascara, which I love, and I especially love that it is as effective, if not more effective, than traditional mascaras. The color is Intense Black, but contains a hint of blue which I know from experience makes my eyes pop. This mascara is super lengthening and thickening. I'm not sure how much curl it provides since I naturally have very curly lashes. I only had to apply 2 coats for a very noticable effect, and it lasted all day. This mascara is perfect for anyone looking to add more clean and/or natural makeup products into their routine, but aren't willing to sacrifice effectiveness. This mascara is the solution, and I will be repurchasing and highly recommend it!
I was slightly disappointed that I wasn't able to see the blue tint on my lashes after applying. It's clearly visible on the wand, but won't show up no matter how many coats I apply. Also, I would prefer a waterproof option.
