This is one of my go-to makeup products, especially on days I am in a rush! I have this product in a few different colors, and they are all beautiful! I use this as a blush in some of my more extravagant looks, and it holds up throughout the evening. But what I love most about this product is being able to throw on a shimmery base to my face and then use this on my cheeks and lips and I'm out the door! It works perfectly for both the cheeks and lips, and I use just my finger to get my whole look done! I throw it in my bag when I'm done and I'm off for the day! I never have to reapply to my cheek, but sometimes I do reapply my lip if I have a long day! It is a silky, creamy formula that goes on smoothly and blends easily. It is also buildable if you are looking for the color to pop! I love it, and I think you will too!