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jairahbkc user profile picture

jairahbkc

Oily/Sensitive

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What's your marketing ploy pet peeve?

Hi Pickies! I know we're all familiar with this topic since before we buy something we always would research if the brand is alligned with our virtues and beliefs, whether it be a non-GMO, cruelty free or a hard sell maximalist skincare. But then we would always have that one reason to not buy the product just because the marketing behind it is off putting. Mine would be brands that would shamelessly villify the word "chemicals". The selling point would always be about how good it is for the skin because it came from the nature but they would never talk about how good the ingredients are. Everything is chemical so what's the point about making too mucn fuss about how it is bad for your body. Anyway, I know that there's no perfect brand and they will always have a room for improvement if they listen to their audience. But then again, what's your marketing ploy pet peeve?
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23 Comments

mochiface user profile picture

mochiface

Dry/Sensitive

Showing edited pictures of 'after' results after using their products and using the word 'miracle' for fast and promising results
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iamkhayramos user profile picture
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iamkhayramos

Oily/Resilient

i totally agree!
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FrenchyPeach19 user profile picture

FrenchyPeach19

Oily/Resilient

it makes me go mmmmmmh🤔🤔🤔🤔🤔🤔🤔 when a brand feels the need to use buzz words/trends to sell their products. "Glass skin serum", "Glass skin toner" etc...
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jairahbkc user profile picture

jairahbkc

Oily/Sensitive

As if we need glass skin right? We need a healthy glowy skin rather ✨✨✨
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Yourskintellectual user profile picture

Yourskintellectual

Oily/Resilient

I pay little to no attention to marketing because there's always trickery involved, but anything that uses words like 'green', 'organic', 'natural' is a no go for me.
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jairahbkc user profile picture

jairahbkc

Oily/Sensitive

this also irks me, i knlw there's an audience for this one but some brands pushing these words along with skincare is too mucb for.me
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Bazz user profile picture
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Bazz

Dry/Resilient

When they use the word “Clean Beauty”
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jairahbkc user profile picture

jairahbkc

Oily/Sensitive

a lot of brands are even rebranding with this kind of strategy!
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Imperfectskin user profile picture

Imperfectskin

Oily/Resilient

When they say that the products will give you a good result in just one week 😏😏
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jairahbkc user profile picture

jairahbkc

Oily/Sensitive

oh yeah! there's no instant in skincare anyway.
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