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beautyybeau user profile picture

beautyybeau

Oily/Resilient

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Serum game strong!

Hi, welcome to my discussion. I have something on my mind. Lately, I've often asked myself, why are there so many skincare brands, especially local brands, that produce serum products? I see many brands that explore serums with various functions, but rarely see other products like this. moisturizer, face wash etc. what do you think about this?🤔
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FrenchyPeach19 user profile picture

FrenchyPeach19

Oily/Resilient

it's because serums are treatment and it's more interesting for a brand to invest money into research and development for this type of product than in a cleanser or a moisturizer whom formulas and uses won't allow the actives to work at their best anyway.
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clumpsymai user profile picture

clumpsymai

Dry/Sensitive

Well because fash washes have their own main function like cleansing your face or moisturizer to moisturize your skin. But serum is just a general term. However nowadays there are a lot of cleansers and moisturizers that have more than one function like cleansers with SA.
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MiftahRachma user profile picture

MiftahRachma

Oily/Sensitive

I think serums is the key the of product skincare, because hight formula so can change or repair skin condition users.
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