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How well do you know anout the brand Isntree? 👀
Hello! This is Jenna from Picky! 🖐️
Since our monthly pick for December is ‘Isntree sun gel’, I wanted to share some interesting facts about Isntree so that you can know what/who behind your favorite products! 😉
Isntree was launched in 2009 by Jinwoo Kim, a pioneer in the Korean cosmetics world💕🌎 . He was one of the FIRST ingredient bloggers in Korea who helped consumers learn ✨exactly✨ what was in their products! This expert knowledge and understanding about the importance of ingredients 🧪 helped influence the foundational goal of Isntree: to create SAFE and EFFECTIVE green beauty products 💚with optimal combinations of natural and functional ingredients!
But what does ‘Isntree’ mean? 🤔
Isntree stands for ‘Island-Nature-Tree’,l 🌲, reflecting the brand’s commitment to green beauty and eco-friendliness🍃.
At the core of Isntree philosophy are 3 key points:
💚‘Active Green’: for their use of local ingredients that are not just natural but also functional!
💚 ‘Eco-Friendly’: to show their support for sustainability movements ♻️! In 2022, they’ll be renewing all of their product packaging to those that use recycled paper, soy ink printing, water soluble labels and other eco-friendly raw materials 🌎. They’ve also began upcycling ingredients, like chestnut shall!
💚 ‘Living Together’: for their work toward a better earth for all through social campaigns and donations 💌, opposing animal testing and excluding non-vegan ingredients, and striving for quality through communication with customers 🥰🥰!
Who also loves ISNTREE? 😍
Find more from the blog article below! 👇
https://blog.gopicky.com/december-monthly-pick-isntree-sun-gel/
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